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Sharing a logo

February 29, 2008

So-called Wb 2.0 marketing has been called guerilla marketing because of the tactics. Being part of the conversation instead of simply saying something and then shutting up is somewhat revolutionary for brands. they try this because the tried and true of simple brand advertising is no longer really working. You can’t simply buy broadcast and print anymore. That’s why I suspect you’ll see a lot more of this:

Logo on houses

Click here for the big picture:

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