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Ready to catch the next wave?

May 29, 2009

This actually makes me laugh: The next wave of social media doesn’t even care that it has a cliche for a name. It’s called Google Wave.

And it could be the wave of future.

Image representing Google as depicted in Crunc...
Image via CrunchBase

Here’s the article from MediaPost.

“In Google Wave, users create a wave and add people to it. Everyone on their wave can use richly formatted text, photos, gadgets, and even feeds from other sources on the Web.”

This is Brand streaming at it’s finest. I think, whereby, this can be the place that all aspect of the brand can live and be updated to keep the wave rolling along, I suppose.

According to the MediaPost article, “Users can then insert a reply or edit the wave directly. “It’s concurrent rich-text editing, where you see on your screen nearly instantly what your fellow collaborators are typing in your wave,” said Rasmussen.”

I guess that means people (or Brands) could see real time feed back on the content they add to their wave.

I’ve tried FriendFeed as a brand streaming tool, and it’s useful. It’s good if you have more than one person working in the space. FriendFeed offers a big picture of what the brand is saying.

But this seems deeper. And a little more exciting for people and maybe brands. We’ll have to wait and see.

Anyone have thoughts?

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